Jiji, the Lagos-headquartered classifieds marketplace, has acquired Bikroy, Bangladesh’s largest online classifieds platform, thirteen months after entering the South Asian market as Bikroy’s direct competitor , its first market outside Africa.
Anton Volianskyi, Jiji’s chief executive officer, declined to comment on the transaction value, but shared that the company used “internal resources and shareholder support” for the deal.
The acquisition is Jiji’s first outside Africa and the second time in four years that the company has bought a marketplace from Sweden-based Saltside Technologies. In 2022, it acquired Saltside’s Ghanaian platform Tonaton after years of competing in the...
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E-commerce platform Jiji acquires Bangladesh’s Bikroy in first deal outside Africa
Source: TechCabal
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