Masters Energy launches new household products

Masters Energy Group has strengthened its entry into Nigeria’s fast-moving consumer goods (FMCG) sector, following the successful market activation of its newly launched products, Masters Seasoning and Lavix Soap, at the popular Cemetery Market in Aba, Abia State. The activation exercise attracted traders, distributors, retailers and consumers who participated in product demonstrations and interactive sessions aimed at introducing the brands to the market and obtaining consumer feedback.
Participants at the event expressed satisfaction with the products, particularly highlighting their quality, affordability, packaging and overall appeal. The positive reception is seen as a significant...