World Cup 2026 Smashes Broadcast Records As More Than 54 Million Tune In Across Host Nations

The FIFA World Cup 2026™ has made a record-breaking start, with more than 54 million viewers across Canada, Mexico and the United States watching the opening matches involving the tournament’s three host nations.
According to FIFA, the unprecedented television audiences underline the growing popularity of football across North America and the unique appeal of the first FIFA World Cup to be jointly hosted by three countries.
The biggest audience was generated by the United States’ opening match against Paraguay, which attracted a combined average audience of 27.5 million viewers across FOX and Telemundo. FIFA said the fixture became the most-watched World Cup match ever broadcast in th...